Lola Social
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Welcome on board!

We are an Australian-based digital marketing agency. We handle your social media management and content creation so you can focus on growing your business!


About Us

Hi, I'm Maria Rosenthal, the Head of Brand Strategy

Hey, I'm Petrina Lee, the Head of Client Partnerships

Hi, I'm Maria Rosenthal, the Head of Brand Strategy

I'm a passionate entrepreneur who has been helping brands grow their online presence for almost a decade.


My journey began in 2013 when I founded my first company, an event marketing agency. From there, I fell in love with the world of marketing and have been honing my skills ever since. Over the years, I've had the pleasure of working wit

I'm a passionate entrepreneur who has been helping brands grow their online presence for almost a decade.


My journey began in 2013 when I founded my first company, an event marketing agency. From there, I fell in love with the world of marketing and have been honing my skills ever since. Over the years, I've had the pleasure of working with a variety of businesses, helping them to improve their marketing, sales, and social media efforts.


My expertise lies in social media marketing and creating highly engaging User Generated Content (UGC). I believe that UGC is a powerful tool for building trust with customers and creating a loyal following for any brand. With my knowledge and experience, I can help you create content that resonates with your target audience and drives business results.


If you're looking for a partner to help take your business to the next level, I'd love to chat. Contact me today to learn more about how I can help you achieve your marketing goals.

Hello, I’m Andra, the Head of Creator Relations

Hey, I'm Petrina Lee, the Head of Client Partnerships

Hi, I'm Maria Rosenthal, the Head of Brand Strategy

I'm truth-teller, growth strategist, and energy activator who never settles for “good enough.” My mission is to help brands, creators, and bold women show up with confidence, clarity, and charisma so they don’t just attract clients but they magnetise them.

I’m a mum, a creative, and a business builder who believes success is more than numb

I'm truth-teller, growth strategist, and energy activator who never settles for “good enough.” My mission is to help brands, creators, and bold women show up with confidence, clarity, and charisma so they don’t just attract clients but they magnetise them.

I’m a mum, a creative, and a business builder who believes success is more than numbers. For me, business is about stories, energetics, and strategies that feel aligned in your bones.

I started out in Perth running my own cleaning company from scratch and grew it into a multi six-figure business. Along the way I also experimented with digital products, content creation, and coaching — and I saw the same problem everywhere: incredible people with powerful ideas, but no roadmap, no aligned messaging, and no one to help them merge passion ****+ strategy in a way that actually sells.

That’s where Lola Social comes in. With my background in brand storytelling, buyer psychology, and energetics, I help creators and businesses find their unique voice, build authentic content, and connect with the right audience.

When we work together, I don’t do surface fixes. I go deep. I help you:

  • Discover the magnetic story only you can tell.
  • Create content that sparks emotion, trust, and action.
  • Build offers and sales flows that feel aligned, not desperate.

Outside of work, you’ll find me being mum to my toddler, sipping matcha after gym, growing my little garden, reading romantic books, or diving into new ways of blending spirituality and business. Because to me, transformation isn’t a one-off moment, instead it’s a lifestyle.

if you want more YOU in your strategy, and if you’re ready to be seen & paid for your real gifts, lets connect :)

Hey, I'm Petrina Lee, the Head of Client Partnerships

Hey, I'm Petrina Lee, the Head of Client Partnerships

Hey, I'm Petrina Lee, the Head of Client Partnerships

With a background spanning design, digital marketing and corporate communications across Australia and Singapore, I’ve spent years turning complex ideas into clear, engaging stories. From website builds and investor messaging to product launches and tradeshow visuals, I know how to craft content that resonates at every level.

At Lola Socia

With a background spanning design, digital marketing and corporate communications across Australia and Singapore, I’ve spent years turning complex ideas into clear, engaging stories. From website builds and investor messaging to product launches and tradeshow visuals, I know how to craft content that resonates at every level.

At Lola Social, I blend that strategic know-how with a passion for aesthetics, storytelling and authentic connection. We specialise in scroll-stopping UGC, reels, and brand transformations that help emerging brands shine brighter, grow their communities and convert followers into fans. I believe great marketing should feel effortless yet intentional — a partnership where creativity meets clarity, and results feel as good as they look. My vision? Building a purpose-driven business that empowers other founders while modelling balance, ambition and freedom as a working mum.

Outside of work, I enjoy spending time with my family – which means being soccer Mum to my son, exploring new cafes and restaurants and travelling the world.

If your brand’s ready for a fresh, collaborative approach to social content — from micro-influencer matchmaking to full-service retainer strategies — I’d love to create with you.

Copyright © 2022 Lola Social - All Rights Reserved.

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